Commercials & advertising · material services
Material work for commercial CGI.
Custom surfaces for campaign stills, animation and close product shots. The job is usually reference matching, controlled variation and getting the material to hold up in the final lighting—not building a generic asset pack.
Discuss your production ↗Who hires me
- CGI and motion studios
- Advertising production teams
- Look-development and lighting leads
Typical material brief
- Hero-product materials
- Reference-matched finishes and coatings
- Materials that hold up in macro shots
- Fast iteration through client review
Production value
- Stable roughness and color response across shots
- Variants that do not require rebuilding the graph
- Clean sources for lighting and look development
Relevant visual proof
Material work relevant to commercials & advertising.
Production requirements
Constraints I scope before production.
- Macro and pack-shot camera distance
- Client review and late finish changes
- Consistency across stills, animation and cutdowns
- Compatibility with the studio lookdev setup
Possible deliverables.
- Hero product and campaign materials
- Reference-matched coatings, polymers, metals and organics
- Finish, color and wear variants
- High-resolution maps, editable graphs and lookdev handoff
Experience
Relevant production work.
Commercial and product-imagery experience includes advertising work and Amazon product images. Some client work cannot be shown publicly.
Where client work is confidential, I describe the role and production area without naming the project.
Next decision
Define the test before scaling production.
For an external batch, choose one representative surface that includes the real visual target, technical constraints and handoff. It gives the team a concrete quality bar before scheduling the remaining materials.
Commercials & advertising material project